The goal is for the reader to keep turning the page.
The kinds of activities you show will depend upon your region and whether you are trying to target hardcore young athletes with big appetites or older folks who prefer gentler activities.
First published at age 17, Kim Durant is an experienced writer with numerous published articles under her belt.
Describe your restaurant concept and get the reader excited about your idea.
Go into detail about the food you’ll be serving, inspiration behind your concept, and an overview of service style.
” “The point of a business plan is to show that you’ve done your homework,” says Charles Bililies, owner of Souvla, a fine casual Greek restaurant in San Francisco that has received national acclaim since opening in the spring of 2014.
The strongest business plans always include all or most of the components described below.A former tutor and community education teacher, she writes primarily about decorating, crafts and other creative pursuits.Last week marked the launch of How to Open a Restaurant, Open Table’s complete digital guide to starting and growing a restaurant business.If you can offer delicious meals for a reasonable calorie count, you will be able to give hungry dieters a way to indulge their desires for scrumptious restaurant cuisine and continued weight loss at the same time.Mention your special diet options in your marketing materials.Over the next few weeks, we’ll be excerpting some of our favorite (and most valuable) content from the guide.Today, it’s all about how to build a business plan that makes investors pay attention.People on special diets, including vegan diets, gluten-free diets, "allergy-free" diets and low-carb diets, often have trouble eating in restaurants because so many restaurants serve food brimming with butter, oil and carbohydrates.A healthy restaurant with tasty, clearly labeled options for people with restricted diets will have wide appeal to this typically underserved market.Charles advises that first- time restaurateurs read a bunch of different business plans for other restaurants and technology and retail companies to get a better sense of layout options, writing styles, and clarity of concept.Put the sections that you feel would be most compelling to someone who’s never met you first: the “Management Team” section if you’re coming from high-profile establishments, for example.